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Klaviyo is a marketing automation platform that automates SMS and email marketing to help businesses acquire, retain, and grow their customers. Klaviyo stores your customers’ data and lets you build experiences across email and other channels, and measure the results in revenue.

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Activate Klaviyo on Kameleoon

You must enable Klaviyo. To do this:
  1. Open the Kameleoon app.
  2. Click Admin > Integrations.
  3. Search for the Klaviyo integration and click it.
  4. Click Install.
  5. Select the project on which you want to activate Klaviyo.
  6. Click Install.
You will then see it appear in the installed tab with the number of projects on which you’ve configured the tool.
The data will be automatically pushed to Klaviyo if you’ve installed it on your pages.
If you need to change the behavior of Kameleoon’s native bridge, you can create a custom analytics bridge and use the Klaviyo sample code on Kameleoon’s Github repository.

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Associate Klaviyo with a Kameleoon campaign

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In the Graphic/Code editor

When finalizing your experiment:
  • Click Integrations > Klaviyo.
The summary pop-in will mention Klaviyo before you go live. Kameleoon will automatically transmit the data to Klaviyo and you can view your results directly in the tool.

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On the personalization creation page

You can select Klaviyo as a tool for a personalization the same way you would in an A/B test.

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On the Results page

Once you set Klaviyo as a reporting tool for an experiment, you can select (or clear) it via the Kameleoon Results page. To do this:
  1. Click the three dots menu in the top right of the screen.
  2. Select Experiment configuration (Open configuration for personalization). A side menu appears.
  1. Scroll back to the Reporting tools section, then click Edit. The Finalization page shows up.
  2. Click Integration.
  3. Click Activate on the Klaviyo tool.
  4. To save this step, click Next.