- Increasing conversions
- Optimizing user experience
- Segmenting your users
- Retaining customers
- Feed your data back into Kissmetrics and enrich the analysis of your Kameleoon experiments to better analyze the impact of your digital campaigns.
- Enhance the knowledge and understanding of your visitors (A/B test report, Path report, and Funnel overview).
Activate Kissmetrics
To enable Kissmetrics on Kameleoon:- Open the Kameleoon app.
- Click Admin > Integrations.
- Search for the Kissmetrics integration and click it.
- Click Install.
- Select the project on which you want to activate Kissmetrics.
- Click Install.
If you need to change the behavior of Kameleoon’s native bridge, you can create a custom analytics bridge and use the Kissmetrics sample code on Kameleoon’s Github repository.
Associate Kissmetrics with an experiment
In the Graphic/Code editor
Once you activate Kissmetrics in the Integrations page, you can select it as a reporting tool at the Integrations step in the finalization panel.
On the Results page
Once you set Kissmetrics as a reporting tool for an experiment, you can select or clear it via the Results page. To do this:- Click the three-dots menu next to the Export button.
- Click Experiment configuration (Open configuration for personalization). A side menu appears.

- In the Reporting tools section, click Edit. The Finalization page opens.
- On the Finalization page, click Integrations.
- Click Activate next to Kissmetrics.
- To save this step, click Next.
On a feature flag
To add Kissmetrics to a feature flag:- Click Edit on the feature flag you want to track.
- Click Integrations in the Reporting section. All the integrations you’ve enabled appear.
- Toggle Kissmetrics on for Delivery rules, Feature experiments, or both.