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Fullstory helps you understand and improve conversions on your site, and identify points of friction. The Fullstory integration helps you to understand and improve conversions on your website, and identify points of friction based on user behavior. Key benefits:
  • Capture and playback all in-browser interactions.
  • Easily segment your playback sessions based on which experiment variations they saw.
  • Identify areas of optimization with FullStory and prioritize your roadmap of experiments in Kameleoon.

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Activate Fullstory on Kameleoon

To enable Fullstory on Kameleoon:
  1. Open the Kameleoon app.
  2. Click Admin > Integrations.
  3. Search for the Fullstory integration and click it.
  4. Click Install.
  5. Select the project on which you want to activate Fullstory.
  6. Click Install.
You will then see it appear in the installed tab, along with the number of projects where you configured the tool.
The data will be automatically pushed to Fullstory if you’ve installed it on your pages.
If you need to change the behavior of the native bridge, you can create a custom analytics bridge, and use the Fullstory sample code from the Github repository.

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Associate Fullstory with a Kameleoon campaign

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In the Graphic/Code editor

To associate Fullstory with a campaign in the Graphic/Code editor:
  1. Click Finalize > Integrations.
  2. Select Fullstory.
The summary pop-in will mention Fullstory before you go live. Kameleoon will automatically transmit the data to Fullstory and you can view your results directly in the tool.

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On the personalization creation page

You can select Fullstory as a reporting tool for a personalization the same way you would in an A/B test.

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On the Results page

You can view the reporting tools associated with the experiment here. Click Edit to edit this selection. You can then select or clear Fullstory. Click Validate and continue to finalize or update your campaign.

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On a feature flag

Learn how to manage third-party analytics integrations