> ## Documentation Index
> Fetch the complete documentation index at: https://docs.kameleoon.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Contentsquare X PBX integration

> Connect Contentsquare with Kameleoon PBX to turn behavioral insights from Zoning Analysis directly into prompt-based A/B experiments.

You can connect Contentsquare with Kameleoon's prompt-based experimentation (PBX) to turn behavioral insights into actionable A/B tests. This integration helps you generate impactful prompts directly from Contentsquare and generate variations in Kameleoon.

## Why use this integration?

Contentsquare provides a deep understanding of user behavior, while Kameleoon enables you to act on that data. By combining the two, you can:

* Identify opportunities for optimization with Contentsquare.
* Generate hypotheses and experiments without writing code.
* Save time by moving directly from insights to test execution.

## Setting up Contentsquare X PBX

To set up the Contentsquare integration for PBX, follow the guidelines in [this](../../../../integrations/as-a-destination/analytics/contentsquare) article.

For more details on setup and best practices, refer to [this Contentsquare article](https://support.contentsquare.com/hc/en-us/articles/40147042818193-Automated-A-B-Test-with-Kameleoon?mkt_tok=NjIxLUdEWC0wMjUAAAGd92u0vjAD5iDs2gKcRzCAp9XxJyQ8UT95gc_b3Dj1VZ3z_bWbniJI8TAr9qqLPM5cee0t3CXTKNdkY9XbYCEBzNjvO0su7rZA-VJNMnrA).

## Launching a PBX experiment from Contentsquare

1. In Contentsquare, navigate to the **Zoning Analysis** menu.

<Frame>
  ![](https://storage.googleapis.com/kameleoon-storage-documentation/user-manual/images/experimentation/web-experimentation/prompt-based-experimentation/contentsquare-pbx/zoning-analysis.png)
</Frame>

1. Under **Further analysis**, click **Design A/B test**. The **Design A/B test** panel opens.
2. Click the zone you'd like to optimize to display its name and enter the name into the text field.

<Frame>
  ![](https://storage.googleapis.com/kameleoon-storage-documentation/user-manual/images/experimentation/web-experimentation/prompt-based-experimentation/contentsquare-pbx/zone.png)
</Frame>

4. Describe your hypothesis, name your test, and detail the visual changes you'd like to occur.

<Frame>
  ![](https://storage.googleapis.com/kameleoon-storage-documentation/user-manual/images/experimentation/web-experimentation/prompt-based-experimentation/contentsquare-pbx/design-ab-test.png)
</Frame>

5. Click **Create A/B test**.

From there, you will be redirected to Kameleoon's PBX interface with your generated prompt.

<Frame>
  ![](https://storage.googleapis.com/kameleoon-storage-documentation/user-manual/images/experimentation/web-experimentation/prompt-based-experimentation/contentsquare-pbx/pbx.png)
</Frame>

Kameleoon automatically generates your variation. From here, you can configure and launch it like any other PBX experiment in Kameleoon.

***

In short, this integration allows you to move seamlessly from **insight (Contentsquare)** > **hypothesis (PBX)** > **live experiment (Kameleoon)**.